What We Do

We partner with large organizations to drive new growth.

Innovation Architecture

Innovation-as-a-Service

Innovation Architecture

Building a proper innovation function is like building a factory; a strong foundation with all key components are required for it to function.

The better it is built, the more value you’ll get out of it and the less maintenance you’ll need down the road. A tailored approach to leveraging these 5 key components of the Innovation Factory will ensure that your function is optimized for results.

Innovation Strategy

The innovation strategy is the starting point and foundation of your innovation factory. It serves as the guiding direction for everything you create, and will align the innovation work to the corporate strategy.

Structure

Structure is the architectural framework of the innovation factory. It requires precise resources, the right organizational design, capabilities and governance to fully tap into their potential.

Process

Process acts as the factory's conveyor belt, ensuring a smooth flow of innovation. It is paramount that this mechanism is both efficient and meticulously crafted to secure the desired outcomes.

Resourcing

Resourcing is the fuel that energizes every segment of the innovation mechanism. It comprises a balanced mix of funding, personnel, and strategic partnerships. Together, they illuminate, ventilate, and keep the machinery operational.

Culture

Culture is the intangible force that drives the underlying degree of success or failure of the entire innovation function. Much like the air flow and temperature inside the factory, you can’t see culture with your eyes, yet it can be felt, and has a direct and measurable impact on innovation output.

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Innovation-as-a-Service

We help our partners innovate with the highest return and lowest risk possible.

Each step in our 5-phase innovation process can be isolated and repeated, enabling us to efficiently and effectively fail or validate innovative concepts at $5k instead of at $5M.

Idea Generation

We perform thorough research, exploring problem statements and customer needs to generate solutions in the form of products and services.

Prototyping

We start directing our focus to create the first iterations of a new product or service that serves a target customer segment.

Validating

We test & validate solutions, failing the ones that aren’t desirable, viable, and feasible.

Launch to Test Market

We test our solution in a closed market to finalize where we place our bets.

Full Scale Market Launch

We drive and deliver the solution to the open market.

What We Do

Innovation Architecture